Bidoun Projects has invited Sohrab Mohebbi and Özge Ersoy, independent curators based in New York, to curate a video screening for Art Dubai 2010. The screening is part of a survey of video representations of contemporary art in forms of documentations, mediation, educational, and promotional material to investigate the possibilities of the new media outlets. The screening, titled “Strike a Pose” offers a look on how progressive institutions have utilized the new media potentials, made available via the rapid expansion of the internet, in forms of podcasts, streamings, YouTube video channels and official video channels, to expand outreach and viewership.

The project tries to answer the questions: How is the regime of the visual changing with new PR strategies? How can art professionals/institutions experiment with presentation, documentation and promotion of art production and art events? Can they contribute to the formation of a new lexicon that can use mass media in engaging modes and establish a critical distance at the same time?

Part of the screening will be two of VernissageTV’s videos, Rudolf Stingel at Neue Nationalgalerie in Berlin and VTV’s report on the 11th International Istanbul Biennial 2009.

VernissageTV met with Sohrab and Özge in New York to talk about the project.

> Right-click (Mac: ctrl-click) this link to download Quicktime video file.